Client

Leaders on Purpose

Project

CEO Summit

Sector

Brand Experience, B2B, Summit

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https://brandfuel.webflow.io/case-study/leaders-on-purpose

Big ideas in the Big Apple

Challenge

Partnering with Leaders on Purpose for their 6th CEO Summit in New York to coincide with the United Nations General Assembly. The objective was clear: instil purpose into global business, politics, and social engagement through sustainable, scalable solutions.

Solution

Inspired by the Leaders on Purpose values and ambitions, we designed a strategy around the theme “Shared Planet, Shared Future, Shared Purpose”, along with branded assets and a site-refresh. The two-day summit produced thought-provoking discussions, interactive workshops, and transformative collaborations with business leaders from Salesforce, Mastercard, Octopus, Save the Children, PepsiCo, LVMH and more. Charles Oppenheimer, the grandson of the theoretical physicist Robert Oppenheimer, was the keynote speaker for our first day.

Results

High-level speakers

100

Attendees

259

Employees represented

2000000

Countries represented at summit

Results

Together with Leaders on Purpose, we created the most successful CEO Summit to date, with more than 100 high-level speakers and 259 attendees.